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Category Archives: Mobile
How Much Does Responsive Web Design Cost?
At this stage in the game, you should know what responsive web design is and why tailored mobile web experiences are more important than ever. However, like all things new, to implement a responsive website requires change; in the initial … Continue reading
Posted in Design, Development, Marketing, Mobile, Responsive Web Design, Search Engine Optimisation (SEO), User Experience | Tagged Efficiency, Marketing, Responsive Web Design, Search Engine Optimisation, SEOFrom Responsive Website to Responsive Email Design
You no doubt already know that responsive web design makes businesses more visible. For those who don’t, it’s a technique used to ensure your website is optimised for optimal viewing, no matter which device is used to view it. There … Continue reading
Posted in Design, Development, Email, Marketing, Mobile, Responsive Web Design, Search Engine Optimisation (SEO) | Tagged email, Mobile, responsive designThe Evolution of the Buying Decision | The Zero Moment of Truth (ZMOT)
When we market, advertise and promote a brand we know that there are many different ‘touch-points’ we can focus on; those places and times when the consumer is in a position to be given some information or otherwise enticed. Traditionally … Continue reading
Posted in Big Data, Marketing, Mobile, Responsive Web Design, User Experience | Tagged dual screening, FMOT, Marketing, Mobile, SMOT, strategy, User Experience, ZMOTThe Rise of Responsive Web Design
It was our hopeless addiction to social media that initially triggered a huge increase in mobile internet usage. That in turn lead to better design practices that made mobile browsing easier and more engaging. As a result, there was then a second … Continue reading
Posted in Big Data, Design, Development, Mobile, Responsive Web Design, User Experience | Tagged big data, mobile internet, mobile marketing, Responsive Web Design, User Experience, Web DesignEmail Marketing – Designing For Your Mobile Audience
Mobile marketing, though growing in acceptance, is still slightly behind the curve. It’s true that web designers have been given the go-ahead to use responsive design techniques to deliver web pages for optimal viewing on multiple devices. It’s also true … Continue reading
Posted in Design, Development, Email, Marketing, Mobile, Responsive Web Design, User Experience | Tagged Design, development, email, Mobile, responsive, User Experience, UXMobile Internet Strategies: How QR Codes Add Value
You’ve probably noticed those black and white squares of jumbled pixels—reminiscent of a maze-like barcode—plastered on just about everything these days. The advent of these ‘QR codes’ (stands for Quick Response) provides us with a new method of communication. And what’s … Continue reading
Posted in Big Data, Branding, Design, Marketing, Mobile, Social Networking / Social Media, User Experience | Tagged brochures, business cards, Design, direct mail, flyers, in-store, leaflets, Marketing, Mobile, QR Codes, social media, social networkingeCommerce Development Trends For 2013
Overall, eCommerce has reached ‘critical mass’ and is beginning to more fully realize its explosive potential. The credit crunch and ensuing recession which descended in 2008 temporarily slowed the phenomenon across the world economy. But now, in 2013, the difficult … Continue reading
Posted in Big Data, Development, eCommerce, Marketing, Mobile, Responsive Web Design, User Experience | Tagged 2013, 3d product modelling, augmented reality, big data, dual screening, Ecommerce, mcommerce, Mobile, product videos, Responsive Web Design, social media, social-local-mobile, SoLoMo, tablet, transmedia storytelling, trendsResponsive Web Design and Big Data in 2013
Entrepreneurs, start-up CEO’s and SEO gurus have been wishing, hoping, and waiting for the tide of Big Data to come in. With the dawn of 2013, their highest hopes are turning into reality. But have we got more information than … Continue reading
Posted in Big Data, Design, Marketing, Mobile, Responsive Web Design, User Experience | Tagged big data, market analysis, Marketing, mobile internet, strategic design, User ExperienceeCommerce Conversion Rates | Part 3: Optimising the Customer Journey
We’ve already covered a number of different ways to add value to your eCommerce site and convert more traffic – by presenting yourself and your products in the right way, by putting your prices and shipping costs at the right levels and … Continue reading
Posted in Content Generation & Article Writing, Design, eCommerce, Email, Marketing, Mobile, Responsive Web Design, User Experience | Tagged cart abandonment, conversion rate optimisation, CRO, customer journey, Data Capture, ecommercee, email remarketing, Forms, payment gateways, payment options, perppetual shopping carts, persistent shopping carts, usability, User Experience, user testingMobile Internet | Grow Your Business ‘Mobile First’
Didn’t believe us when we said mobile internet access is growing fast? Didn’t believe us when we said mobile-friendliness – such as responsive design and touch optimisation – were particularly important in this country? Well here’s some data that should … Continue reading
Posted in Design, infographics, Marketing, Mobile, Responsive Web Design | Tagged Adaptive Layouts, Growth, Mobile, Mobile First, mobile internet, Mobile Phone, Mobile Web, responsive design, Responsive Web Design, Smart Phone, Statistics, web development