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Tag Archives: social media strategy
Social Timing | When to Be Active on Social Media
Being active on social networks can be time consuming. Even if you use tools like HootSuite to automate your social media presence and reduce admin, you are still spending valuable time on it. Therefore, you need to know that you’re … Continue reading
Posted in Content Generation & Article Writing, Marketing, Social Networking / Social Media | Tagged social media, social media strategy, social networksSoLoMo: The Rise of Social-Local-Mobile Search Marketing
The world of digital marketing is awash with lingo, acronyms and jargon. (Don’t we know it?!) Well here’s another one for you: SoLoMo. It stands for Social-Local-Mobile. It’s fairly self-explanatory, really. It’s a name given to hybrid strategies that integrate … Continue reading
Posted in Marketing, Mobile, Social Networking / Social Media | Tagged Geo Location, Geo Tags, Mobile, mobile marketing, Mobile Web, So-Lo-Mo, social media, social media strategy, social networking, social networks, SoLoMo, Targeted MarketingIntegrated Social Media: Integrating Social Networking Into Your Wider Marketing Strategy (Social Media, part 5)
So you’re on social media sites. You’ve got your accounts lined up and ready to fire content into the far corners of the web. You may even have a few nifty tools like HootSuite to help you along the way. … Continue reading
Posted in Design, Development, Marketing, Social Networking / Social Media | Tagged Activity Feeds, Aggregators, bit.ly, brand management, campaign metrics, etiquette, Facebook, Google Plus, LinkedIn, Marketing, networking, ow.ly, relationship management, short links, social media, social media strategy, social networks, strategy, Twitter, UI design, viral marketing, Web Design, web developmentWhich Social Networks Should You Focus On? (Social Media, part 3)
Knowing which networks to target and how to manage them is crucial to running competitive and successful social media campaigns. Different networking platforms attract different audiences and demographics, each with a different set of consumer habits. The obvious considerations would … Continue reading
Posted in Marketing, Social Networking / Social Media | Tagged Facebook, Klout, LinkedIn, Marketing, networking, social media, social media strategy, social networks, Twitter, viral marketing